(ĐN)- To celebrate the upcoming Vietnam Entrepreneurs Day on October 13, Dong Nai Newspaper in cooperation with Dong Nai Young Entrepreneurs Association and I.T.S centre held a two-day training course on PR (Public Relations).
(ĐN)- To celebrate the upcoming Vietnam Entrepreneurs Day on October 13, Dong Nai Newspaper in cooperation with Dong Nai Young Entrepreneurs Association and I.T.S centre held a two-day training course on PR (Public Relations). More than 100 representatives from 70 local enterprises and state agencies have participated in the training course.
The course was taught by Mrs. Do Thi Thu Hang, lecturer of the Institute for Journalism Training and Propaganda. According to her, most local companies are not fully aware of the important role of PR and its efficiency in the promotion of their products and services as well as the protection of the image and prestige of their companies; meanwhile, its role is particularly essential in dealing with crises like strikes, product failure, consumer boycott, or bad rumor that adversely affects a company’s prestige. The training course aimed to increase the participants’ knowledge on PR and improve their PR skills, etc.
Reported by M.C
