Dong Nai City launches first smart market model

On the morning of August 2, the People's Committee of Binh Phuoc Ward organized a conference to announce and deploy smart market management software alongside the 247.vn digital market platform at Dong Xoai Market. This is the first traditional market in Dong Nai City to adopt this model.

Delegates attending the conference. Photo: Quang Minh

Attendees included Nguyen Minh Quang, Deputy Director of the Department of Science and Technology; representatives of the Department of Industry and Trade; leaders of VNPT Dong Nai; and numerous vendors from Dong Xoai Market.

Representative from VNPT Dong Nai presenting the smart market management model. Photo: Quang Minh

Dong Xoai Market currently comprises 564 stalls operated by 342 vendors across eight functional sectors covering 40 product categories. As a traditional market, it has long been connected to hundreds of vendor households and local residents. However, traditional market management relies heavily on manual processes, posing administrative and operational challenges across multiple areas. Deploying the smart market management software and the 247.vn platform equips management authorities with tools to track vendor stalls, manage revenue collection, generate statistical reports, issue electronic invoices, and use a range of smart, convenient features.

For vendors, the model expands opportunities to showcase products and conduct online sales. For consumers, it enables seamless product searches with comprehensive stall-level data to place orders tailored to their needs.

Nguyen Minh Quang, Deputy Director of the Department of Science and Technology, speaks at the conference. Photo: Quang Minh

Delegates perform the ceremony to officially launch the smart market model. Photo: Quang Minh

Speaking at the conference, Ngo Hong Khang, Chairman of the Binh Phuoc Ward People's Committee, emphasized that digital transformation among residents will be carried out effectively and practically, particularly for market vendors involved in day-to-day trading activities. The ward aims to ensure 100% of Dong Xoai Market vendors receive guidance, installation support, and step-by-step onboarding for the platform’s digital features during the third quarter of 2026 to optimize their business operations.

Following the conference, vendors at Dong Xoai Market receive guidance on installing and using the smart market management software. Photo: Quang Minh

Speaking at the conference, Nguyen Minh Quang praised Binh Phuoc Ward for its proactive efforts and VNPT Dong Nai for its coordination in implementing the digital transformation model at a traditional market. He also asked the relevant agencies to continue collecting the data, standardize the system to ensure stable operation, and strengthen guidance so that vendors, particularly older ones, can use digital services proficiently.

By Quang Minh – Translated by Mai Nga, Minho