While the popular mobile phone market has become saturated with no considerable sale growth, the owners of Vietnamese-brand mobile phones try to attract more users by launching the products using the Android operating system.
While the popular mobile phone market has become saturated with no considerable sale growth, the owners of Vietnamese-brand mobile phones try to attract more users by launching the products using the Android operating system.
Huynh Minh Tuan, a senior executive of Vien Thong A, a leading hi-tech production distributor in Vietnam, said that popular low-cost mobile phone models have become saturated, especially in big cities such as Hanoi or HCM City. Popular mobile phones have no more attracted people, while urbanites tend to use smart phones using the Android operating system which allows using big free app store and more easily to be installed.
The new features plus the preeminent operation system would make smart phones more popularly used in the time to come.
Sharing the same view with Tuan, representatives of some other retail chains also said that Vietnamese brands, like Q-Mobile (owned by An Binh Company), Bluefone (CMC), F-Mobile (FPT), or Hanel Mobile, HiPT Mobile, Viettel and Avio, are struggling hard to attract users. They said that some of the brands are just “dragging out their miserable existence” and may die in the time to come if the products cannot be upgraded to attract customers.
Therefore, experts believe that Android-based mobile phones would be a good recommendation for Vietnamese brands in developing their products, especially when Android operation system has caught the special attention from Vietnamese people
An Binh Company, which is owning Q-Mobile brand, has become the pioneer in the field when launching S10 touch-screen mobile phone in April 2011, which was considered an An Binh’s move to march towards the smart phone market segment. The product uses Android 2.2 Froyo. S10 has the retail price of 3.4 million dong.
Just four months later, in August 2011, FPT Mobile also decided to jump on the bandwagon when marketing F5 product, using Android operation system in August 2011.
An Binh and FPT Mobile have been described as taking a wise move to be able to “keep up with the times” when launching the Android-based mobile phone products. Meanwhile, other Vietnamese brands still keep quiet.
Buu dien Vietnam has quoted Do Giang Vinh, Director of HiPT Mobile as saying that the company is working out with relevant partners on the development of a series of mobile phone using Android.
“We still have not had a detailed plan to commercialize the products. However, we are interested in the products with large screen which use sensing technology,” Vinh.
Meanwhile, a source from CMC, a big technology group, has revealed that Bluefone, the brand owned by CMC, is also planning to develop Android-based products.
While only a few Android-based mobile phone products which bear Vietnamese brands have appeared on the market, foreign made Android-based mobile phone products, which bear HTC, Sony and Acer brands, have been flooding the domestic market. Most of the products use touch screens.
Therefore, experts believe that if Vietnamese brands plan to commercialize Android-based mobile phones, they should develop the products with touch screen, 3.2 inch or larger, which allow users to install and use apps and play games more flexibly.
According to the Ministry of Information and Communication, the number of people using mobile phones in Vietnam has reached 30.2 million, which means that mobile network operators still have big opportunities to develop their numbers of subscribers.
(Source: Vietnamnet)
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The new features plus the preeminent operation system would make smart phones more popularly used in the time to come.
Sharing the same view with Tuan, representatives of some other retail chains also said that Vietnamese brands, like Q-Mobile (owned by An Binh Company), Bluefone (CMC), F-Mobile (FPT), or Hanel Mobile, HiPT Mobile, Viettel and Avio, are struggling hard to attract users. They said that some of the brands are just “dragging out their miserable existence” and may die in the time to come if the products cannot be upgraded to attract customers.
Therefore, experts believe that Android-based mobile phones would be a good recommendation for Vietnamese brands in developing their products, especially when Android operation system has caught the special attention from Vietnamese people
An Binh Company, which is owning Q-Mobile brand, has become the pioneer in the field when launching S10 touch-screen mobile phone in April 2011, which was considered an An Binh’s move to march towards the smart phone market segment. The product uses Android 2.2 Froyo. S10 has the retail price of 3.4 million dong.
Just four months later, in August 2011, FPT Mobile also decided to jump on the bandwagon when marketing F5 product, using Android operation system in August 2011.
An Binh and FPT Mobile have been described as taking a wise move to be able to “keep up with the times” when launching the Android-based mobile phone products. Meanwhile, other Vietnamese brands still keep quiet.
Buu dien Vietnam has quoted Do Giang Vinh, Director of HiPT Mobile as saying that the company is working out with relevant partners on the development of a series of mobile phone using Android.
“We still have not had a detailed plan to commercialize the products. However, we are interested in the products with large screen which use sensing technology,” Vinh.
Meanwhile, a source from CMC, a big technology group, has revealed that Bluefone, the brand owned by CMC, is also planning to develop Android-based products.
While only a few Android-based mobile phone products which bear Vietnamese brands have appeared on the market, foreign made Android-based mobile phone products, which bear HTC, Sony and Acer brands, have been flooding the domestic market. Most of the products use touch screens.
Therefore, experts believe that if Vietnamese brands plan to commercialize Android-based mobile phones, they should develop the products with touch screen, 3.2 inch or larger, which allow users to install and use apps and play games more flexibly.
According to the Ministry of Information and Communication, the number of people using mobile phones in Vietnam has reached 30.2 million, which means that mobile network operators still have big opportunities to develop their numbers of subscribers.
(Source: Vietnamnet)
