Biggest shopping stimulus and promotion season of 2025 in Dong Nai

19:15, 01/12/2025

Black Friday is considered the biggest sales-boosting and promotion event of the year, held on the last Friday of November annually. This year, Black Friday falls on November 28.

A large number of consumers shop at Kohnan Bien Hoa supermarket (Tam Hiep ward, Dong Nai province) on the morning of November 28 during the Black Friday event. Photo: Hai Quan
A large number of consumers shop at Kohnan Bien Hoa supermarket (Tam Hiep ward, Dong Nai province) on the morning of November 28 during the Black Friday event. Photo: Hai Quan
Across the province, many supermarkets, shopping malls, fashion and cosmetics stores have rolled out a wide range of promotional programs with discounts of 30–50%, with some shops offering reductions of up to 70–80%. Several businesses also apply “buy 2 pay 1,” “buy 1 get 1,” and fixed-price promotions on many items to stimulate year-end shopping demand. Customer traffic has increased significantly during this period.
Co.opmart Dong Phu supermarket (Dong Phu commune, Dong Nai province) is offering various promotional programs for fashion items on the occasion of Black Friday.
Co.opmart Dong Phu supermarket (Dong Phu commune, Dong Nai province) is offering various promotional programs for fashion items on the occasion of Black Friday.

Below are some vibrant scenes of consumer-stimulus activities during the Black Friday promotion period in Dong Nai:

Many brands and major labels at Vincom Bien Hoa shopping mall (Tam Hiep ward, Dong Nai province) simultaneously launch large-scale promotion programs during Black Friday. Photo: Hai Quan
Many brands and major labels at Vincom Bien Hoa shopping mall (Tam Hiep ward, Dong Nai province) simultaneously launch large-scale promotion programs during Black Friday. Photo: Hai Quan
A Vietnamese fashion store on Phan Trung Street (Tam Hiep ward, Dong Nai province) offers promotional deals on various products during Black Friday. Photo: Hai Quan
A Vietnamese fashion store on Phan Trung Street (Tam Hiep ward, Dong Nai province) offers promotional deals on various products during Black Friday. Photo: Hai Quan
A significant number of customers shop at Co.opmart Dong Phu supermarket (Dong Phu commune, Dong Nai province) on the morning of November 28. Photo: CTV
A significant number of customers shop at Co.opmart Dong Phu supermarket (Dong Phu commune, Dong Nai province) on the morning of November 28. Photo: CTV
A store applies discounts of up to 80% at Vincom Bien Hoa shopping mall. Photo: Hai Quan
A store applies discounts of up to 80% at Vincom Bien Hoa shopping mall. Photo: Hai Quan
Another store also offers major discounts of up to 70% during this period. Photo: Hai Quan
Another store also offers major discounts of up to 70% during this period. Photo: Hai Quan
Kohnan Bien Hoa supermarket runs multiple promotions such as “buy 1 get 1,” 40–60% discounts, and fixed-price items across various product categories during Black Friday. Photo: Hai Quan
Kohnan Bien Hoa supermarket runs multiple promotions such as “buy 1 get 1,” 40–60% discounts, and fixed-price items across various product categories during Black Friday. Photo: Hai Quan
Customers choose discounted items at a fashion store in Vincom Bien Hoa shopping mall on the morning of November 28. Photo: Hai Quan
Customers choose discounted items at a fashion store in Vincom Bien Hoa shopping mall on the morning of November 28. Photo: Hai Quan

By Hai Quan – Translated by M.Nguyet, Thu Ha