Japanese snack producer makes Vietnam debut

03:11, 07/11/2017

Japanese snack food manufacturer Koike-yaInc has made its Vietnam debut by establishing a plant in Dong Nai province.

 

Japanese snack food manufacturer Koike-yaInc has made its Vietnam debut by establishing a plant in Dong Nai province.

The plant at the Long Duc Industrial Parkis the first of Koike-ya abroad though its products are present in many foreign markets like China, Taiwan, Singapore, Malaysia, Thailand, Canada and the United States.

A leader of Koike-ya said the plant costs US$8.7 million. Its products will be for local customers aged from 15 to 29 in the short run.

Vietnam is a fast-growing market, so Koike-ya decided to set up shop in the country. The snack producer aims for two billion yen in revenue after two years of operation.

Kenji Mikami, general director of Koike-ya Vietnam, said the plant will be equipped with modern production technology. It will bring out three main kinds of products made frompotato, corn and shrimp.

Many snack manufacturers like South Korea’s Orion Confectionery Co Ltd, the Philippines’ Liwayway Holdings Co Ltd and the U.S.’s PepsiCo have already set up shop in Vietnam.

(Source:SGT)